Like to shine as an account manager?
Agencies love star account managers. People who can juggle all the aspects of the job with confidence, good humour and attention to detail.
This is an in-person event in Sydney. Lunch will be provided.
Star Account Manager will cover:
- Why agencies love Star Account Managers
- Harnessing the client service cycle
- Thanking strategically
- Juggling budgets, time and value
- Preparing a budget scope
- Organising to get the work done
- Work-life balance
- Using AI to excel
- Secrets of successful delegation
- Giving condtructive feedback
- What makes others tick?
- Constructive conflict resolution
- Key take-aways & action plan
Who should attend this course? Star Account Manager is aimed at PR professionals with at least two to three year’s experience.
Workshop Facilitator: Amanda Little, FPRIA. Former Managing Director of Hill and Knowlton and Edelman, Amanda has more than 20 years experience in PR consulting. Amanda has been training emerging account managers for the past ten years. She has had first hand experience in winning, retaining and growing client business. Amanda has a BA (Communication) and MBA from UTS and has taught PR at Universities and TAFE.
If you have questions about the Star Account Manager workshop or would like to talk about group pricing, please contact Amanda Little – hello@amandajlittle.com
Participant feedback about the Star Account Manager has included :
“I liked the miss of hard and soft skills covered – as well as the breakout groups that allowed for discussion with other AMs.” Harriet, Media Manager, Melbourne. 10/10
“I loved the content of this course! It was a really well-rounded course.” Jasmine, Senior AE, Brisbane. 10/10
“Amanda, thank you so much for the session! I found it super helpful and insightful, I can definitely go away feeling more confident.” Sarah, Account Manager, Melbourne. 10/10


